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Cell by Cell.
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Not templates you copy. Not theory you memorize. A blank spreadsheet that becomes a living three-statement model — assumption by assumption, formula by formula, until the logic clicks.

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Core Curriculum
ModelMaster_Income_Statement.xlsx
E5ƒx=C5*(1+$B$3)
Line ItemFY 2024AFY 2025EFY 2026E
Income Statement ($ in millions)
Revenue$450M$504M$564M
Cost of Goods Sold$-144M$-161M$-181M
Gross Profit$306M$343M$384M
EBITDA$108M$121M$135M
D&A$-18M$-20M$-23M
EBIT$90M$101M$113M
Interest Expense$-9M$-9M$-9M
Net Income$64M$73M$82M
Key Margins
Gross Margin %68.0%68.0%68.0%
EBITDA Margin %24.0%24.0%24.0%
Net Income Margin %14.3%14.5%14.6%
Drag to change assumptions
Revenue Growth12%
Gross Margin68%
EBITDA Margin24%
📊Income Statement
⚖️Balance Sheet
💵Cash Flow Statement
📈DCF Valuation
🔧LBO Model
🔍Comparable Companies
🤝Merger Model
📐Sensitivity Analysis
📊Income Statement
⚖️Balance Sheet
💵Cash Flow Statement
📈DCF Valuation
🔧LBO Model
🔍Comparable Companies
🤝Merger Model
📐Sensitivity Analysis
Curriculum Preview

Build It Once.
Understand It Forever.

Scroll through the first lesson. Each step adds one layer to the model you saw in the demo above.

01
Where every model begins

The Blank Sheet

Open a new workbook. No template. No pre-built formulas. Just column headers: A through Z, rows 1 through 1048576. This is where discipline starts.

Analyst Rule: Analysts who learn on templates can't build from scratch. You will.
Module 01The Blank Sheet
STEP 01
A
B
C
D
1
Company:
Acme Corp
2
3
FY 2024A
FY 2025E
FY 2026E
4
5
6
7
8
9
Next: The Assumption Tab
02
The engine room of every model

The Assumption Tab

Before you type a single formula, you build your assumption sheet. Revenue growth. Margins. Tax rate. Every driver lives here, referenced everywhere else. Change one cell, the model moves.

Analyst Rule: Hard-coded numbers are a red flag in any interview. Everything is a formula.
Module 02The Assumption Tab
STEP 02
A
B
C
D
1
2
ASSUMPTIONS
3
4
Revenue Growth
12.0%
5
Gross Margin
68.0%
6
EBITDA Margin
24.0%
7
8
9
Next: Revenue Build
03
The first real formula

Revenue Build

Revenue Year 2 = Revenue Year 1 × (1 + Growth Rate). Four cells. One concept. But watch what happens when you link it to your assumption tab — now the entire model breathes.

Analyst Rule: =C5*(1+Assumptions!$B$4) — this single formula teaches you everything about model architecture.
Module 03Revenue Build
STEP 03
A
B
C
D
1
2
3
4
5
Revenue
$450M
=B5*(1+$B$3)
=C5*(1+$B$3)
6
7
8
9
Next: Income Statement
04
Where the story gets told

Income Statement

Revenue minus COGS equals gross profit. Minus OpEx equals EBITDA. Minus D&A equals EBIT. Minus interest equals EBT. Minus taxes equals net income. Twelve rows that tell a company's entire story.

Analyst Rule: Every line item is either an input or a formula. Never both. That's the rule.
Module 04Income Statement
STEP 04
A
B
C
D
1
2
3
4
5
Revenue
6
COGS
7
Gross Profit
=C5-C6
8
EBITDA
9
Net Income
=C8-C12-C13
Next: The Three Statements
05
When it all connects

The Three Statements

Net income flows from the P&L into retained earnings on the balance sheet. Operating cash flow starts with net income and adds back D&A. The cash balance on the balance sheet must equal the ending cash on the cash flow statement. When all three agree, your model balances.

Analyst Rule: A model that doesn't balance isn't a model. It's a guess. This is where most candidates fail.
Module 05The Three Statements
STEP 05
A
B
C
D
1
2
P&L → Balance Sheet
3
Net Income → Retained Earnings
4
5
P&L → Cash Flow
6
Net Income → CFO Start
7
8
✓ Balance Check
9
Model Complete
Skill Diagnostic

Find Your Skill Level.
Before You Assume You Know.

Five questions. Actual spreadsheet visuals. The gap between what you think you know and what you actually know will surprise you.

🎯

Ready to find your level?

5 questions across accounting mechanics, valuation logic, and Excel fluency. Uses real spreadsheet visuals — no abstract multiple choice.

5
Questions
~4
Minutes
3
Competencies
Real Outcomes

The Model Works.
So Do Our Students.

89%
Pass case interview modeling tests
4.2×
Faster model build time after completion
$23k
Average salary increase within 12 months
11 days
Median time to first offer after completion
Professional woman smiling in business attire
Priya Mehta
Career Switcher → IB Analyst
"I came from consulting with zero accounting. ModelMaster's cell-by-cell approach made the three-statement model click in a way that no bootcamp or YouTube video ever did. I passed my superday modeling test on the first try."
Accounting
91
Valuation
88
Excel
94
Placed at Lazard in 4 months
Lazard, New York
Young professional man in office setting
Marcus Webb
Junior Analyst, tired of templates
"I'd been using the same template for two years without understanding half the formulas. Three modules in, I rebuilt our DCF from scratch and found a linking error that had been inflating our target price by 8%."
Accounting
85
Valuation
96
Excel
88
Promoted to Associate ahead of cycle
Baird, Chicago
Young woman in professional setting with confident expression
Soo-Jin Park
MBA Candidate → PE Associate
"The diagnostic showed me I was weak on circular references and working capital mechanics. I spent two weeks on those two modules. Vista's case study was literally a circular reference problem. I caught it in four minutes."
Accounting
94
Valuation
92
Excel
97
Accepted PE offer, $180k base
Vista Equity Partners
🎯 Priya just scored 94% on Excel Fluency✅ Marcus rebuilt his firm's DCF from scratch🏆 Soo-Jin accepted PE offer after Module 4📊 David passed Goldman modeling test⚡ Elena completed the 3-statement model in 2 hours🔥 James found a circular reference in his first live deal💡 Sarah promoted to VP after completing Advanced Track🎯 Priya just scored 94% on Excel Fluency✅ Marcus rebuilt his firm's DCF from scratch🏆 Soo-Jin accepted PE offer after Module 4📊 David passed Goldman modeling test⚡ Elena completed the 3-statement model in 2 hours🔥 James found a circular reference in his first live deal💡 Sarah promoted to VP after completing Advanced Track
Free Access

Module 1 is Free.
No Credit Card. No Catch.

90 minutes. A blank spreadsheet. An income statement that actually makes sense when you're done. If it doesn't click, you walk away. No pressure.

Module 1: The Income Statement
FREE
0:00Open a blank workbook
8:30Label your assumption tab
22:00Enter historical revenue
35:00Build the revenue forecast formulaUnlock
51:00Link COGS to gross margin assumption
1:08:00Complete the income statement
1:22:00Add the margin analysis rows
1:30:00Stress test: set growth to -5%
⏱️
90 minutes total
First 3 checkpoints free. Full module unlocked with email.

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What you'll build in Module 1
📋Assumption tab with 6 drivers
📊Revenue forecast (3 years)
💰Complete income statement
📐Gross & EBITDA margin analysis